93% of Protein is Animal-Based, First Ingredient Salmon, Omega-3 Fatty Acids, Grain-Free, Gluten-Free*, No Fillers or Artificial Preservatives, Non-GMO & For All Life Cycles
*produced in a facility that is not 100% Gluten-Free
Please note that these represent our most current values. Previous formulas may still be in distribution.
Promote a healthy, active lifestyle for your cat with the veterinarian formulated ingredients found in Dr. Elsey’s cleanprotein™.
Inspired by the protein levels found in a cat’s natural prey, over 90 percent of the protein found in Dr. Elsey’s cleanprotein™ dry kibble is animal-based, with high quality meat or fish as the first ingredient and no added fillers or preservatives. Feeding high quality protein can help to curb your cat’s appetite and maintain healthy kidney function at every age. Dr. Elsey’s cleanprotein™ is veterinarian formulated with high protein levels and low oxalate to support the nutritional needs of active, overweight and diabetic cats.
Dr. Elsey’s cleanprotein™ emulates a cat’s natural carnivorous diet. Protein helps control hunger and maintain healthy body weight. Cats get very little carbohydrates in the wild from eating grass and plants for fiber. Cats do not normally eat grain, rice, vegetables, and fruits.
Protein is an important nutritional profile in your cat’s diet, with animal proteins having the highest biological value (BV) as compared to grains, fruits, and vegetables. Dr. Elsey’s cleanprotein™ helps promote a healthy, active lifestyle for all cats.
At Dr. Elsey’s we put the true needs of a cat in the bag before you pour them out. The primary ingredients in Dr. Elsey’s cleanprotein™ are among the highest biological value proteins, emulating a cat’s ancestral diet.
Think your cat’s food is unique? Pick up a bag of comparable dog food and you will most likely find that the ingredient profiles and guaranteed analysis are very similar. The instinctual diet of a cat should be derived from animal based proteins, not plants and filler ingredients high in oxalate. Our feline friends require over 36% protein to prevent muscle wasting and over 50% protein to promote an ideal body mass.
Cats are not carb-friendly and their ancestral diet is comprised of less than 6% carbohydrates.
A small dog’s ancestral diet includes around 14% carbohydrates percent of total diet.
The right diet for your cat can go a long way in the prevention of calcium oxalate in the urine. Dr. Elsey’s cleanprotein™ diet is over 90% animal-based protein. This is important in that plant material is high in oxalate and it has been estimated that 10 to 50% of urinary oxalate is derived from dietary oxalate.
Dr. Elsey’s cleanprotein™ was inspired by the protein levels found in natural prey. Dr. Elsey’s cleanprotein™ has low oxalate by excluding plants commonly found in competitive diets to help ensure healthy kidney function and an active lifestyle.
Oxalic acid is an organic acid produced in animals and plants when sugars and other carbohydrates and carbon sources (protein) are metabolized. Your body and your pet’s body obtain oxalates in two ways, some is absorbed from your diet and some you manufacture in your own body.
As a leading cause of death in felines, Chronic Kidney Disease (CKD) is one of the worst outcomes a cat owner can face. Research has shown that the prevalence of Chronic Kidney Disease (CKD) to be even higher than previously believed, with 50% of cats of all ages and as many as 80.9% of cats 15 years of age and older diagnosed with CKD.
You are what you eat is an old adage that always bears the test of time. That adage applies to your cat’s diet as well. At Dr. Elsey’s we put the true needs of a cat in the bag before you pour them out. All of our products are scientifically inspired and crafted with care.
A high protein addition to cleanprotein™ kibble and paté, plasma has been shown to increase nutrient digestibility and absorption as well as support immune function. As a high quality binder, plasma replaces gums, starches and stabilizers that may cause digestive upset while stimulating appetite for improved consumption and palatability.
In the wild, carnivores do not let food go to waste, and all parts of prey are consumed. Naturally found in meat, plasma is rich in essential vitamins, minerals and amino acids, and contains compounds, such as antibodies, that can provide various health benefits.
Protein ingredients are high in vital amino acids, particularly taurine, which is essential in the diet of carnivorous cats. Cats who don’t get enough taurine may have medical problems, including an enlarged heart. Protein provides cats with the energy needed to keep up with their daily activities!
cleanprotein™ kibble update
We are excited to announce that our new and improved kibble formulas have started rolling out to retailers. Please note that while this transition is taking place, there may still be previous formulas in distribution.
